Crossing boundaries

It sounds like such a simple situation: distributed work across multiple locations. There is email, phone, internet and the occasional travel for a face-to-face meeting. Have you thought through the reason why everyone in your organization seems to be struggling with an ever-growing amount of email?Expanding companies need to be able to deal with multi-site situations. Through acquisitions, partnerships, in-country sales or the need to attract skilled staff that is not easily available in one place, work will be more and more distributed over multiple sites. However, it is a well-known fact that frequency of communication between people drops dramatically if they are more than 30 meters apart.

To make your organization work effectively, you need to more action than expecting the standard equipage of email, phone and internet to do the job for you. More elaborate tooling, well-defined processes and knowledge management are key elements to keep a geographically dispersed development organization working effective.

Whatever instrumental measures you take to keep your team together, you need to think one step further. Inclusive management in all aspects of your business process for employees, partners and customers prevents you from a political trap of people feeling excluded and dropping into “they versus us” thinking.

The frequency of communication between people drops dramatically if they are more than 30 meters apart.

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